Under Armour

Recover Campaign

Under Armour's new innovative Recover range uses mineral infused fabric takes the energy you give off all the time and reflects it back into your muscles to speed up your recovery giving you more energy and less muscle fatigue.

Under Armour needed short form mobile optimised content for their Recover campaign that effectively showcased  and highlighted their innovative fabrics lined with minerals to reflect energy increases blood flow, reducing muscle fatigue and speeding up recovery. Ensuring that we adhered to Under Armour strict branding guidelines, we used sleek motion graphics and animation to create a scroll stopping video that encourages viewers to swipe up.

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